There is a certain freshness and nothing to lose-level from that an upcoming designer is working which can only be visited back by established designers when smashed for example by a pandemic.
IYA₦U's performance can be seen as the answer on the unasked question 'What happens when Covid-19 comes to Wakanda?'. The dumb relief of a simplistic blockbuster breaking into the deepest systemic racism of popular culture is still present when reality this year kicked us back with proof of how petrified western societies are in their exclusion of people of color from normcore's possibilities. It became a time for humility and triple-checks and there is evidence that there could be more ruckus of society's inner war than the white supremacist civilization can possibly take. Meanwhile we all can take advantage of a flickering history lesson like IYA₦U's post-colonial glam, suggesting at least to take a shortcut leap into the digital basics of cultural identity. Wear now, ask later - There will be a time for everyone to learn, sooner or too late. But colorful pride is always now and accessible.
Photography by Peter E. Reiche
DesignerInsta @tba
Shot at BFC Showspace, 180 Strand, London, February 14, 2020 by Peter E. Reiche
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