At the point on our timeline when Claudia Wang started her Brand, Covid's Queen of broken hearts just hit the world hard on the head with her scepter. Mad Hatter had a ball, we all met in our rabbit holes and the only horizon we saw was digital. No wonder that Alice...sorry, Claudia, was seeking for truth of Fashion on the other side of the Black Mirror. The Avatars became her friends and they loved to wear what she created.
When first beams of light came through the clouds of real world and fell into the looking-glass, the rabbit checked its watch and told our blooming Designer to go back to where real people meet. And to take her digital friends with her, for Cheshire Cat's sake! They all took a heart and a deep breath from the Caterpillar's pipe and made the jump.
Now here we are in a rush of hot cuts and psychedelic prints that seem to show a map to other dimensions. One deep look into Claudia Wangs garments and you're on the other side of the mirror. It's your decision if you can make it back and take some zappy new looks with you.
When first beams of light came through the clouds of real world and fell into the looking-glass, the rabbit checked its watch and told our blooming Designer to go back to where real people meet. And to take her digital friends with her, for Cheshire Cat's sake! They all took a heart and a deep breath from the Caterpillar's pipe and made the jump.
Now here we are in a rush of hot cuts and psychedelic prints that seem to show a map to other dimensions. One deep look into Claudia Wangs garments and you're on the other side of the mirror. It's your decision if you can make it back and take some zappy new looks with you.
Photography by Peter E. Reiche / @peterereiche
DesignerInsta @claudia.wang_official
Shot at TATE MODERN London, September 17 2023 by Peter E. Reiche