Dealing with J E CAi and his modular system is a delicate balance in fashion journalism.

As an Architect I love the idea to perform clothing design after the rules of math-loving modernism.

As a Graphic Artist I add up even more love for clear lines and a reduced color scheme so that the esthetics suggests for the client to get close to the roots of deeper creative understanding up to intellectualism.
As a PhotoArtist at the end of one long Week of Fashion I burn for a zen of calm and collected human sculptures.
As an Explorer of Fashion for some years now I ask myself how suicidal it could be to create elegantly reduced and endurable in a craft that breathes pure transience.

Jiaen Cai's view on clothes is questioning the hectic hunt for visual attraction, the 'wear and burn' of not only the fastest of fashions. If you are following J E CAI's path it means not to ask for design as replacement for taste and character anymore. It offers combinable patterns and pieces that enhance the functionality and naturality of your mind and body in a nearly transhumanist approach. In these creations you can be the aesthetical analyst of everydays life in modern times or the subtile-sexy genderless academic in a philosophical science fiction flick. Whoever you are in J E CAI's clear-sighted designs... you better have a plan for the future.

Photography by Peter E. Reiche / @peterereiche

DesignerInsta @j.e.cai_studio
Shot at OXO Tower London, September 17 2023 by Peter E. Reiche
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